Electronic Arts CEO believes NFTs and play-to-earn are part of the future of the gaming industry –

Electronic Arts (EA), a major gaming and entertainment-focused company, made insightful remarks about the importance of NFTs and the play-to-earn model in its recent conference call. Andrew Wilson, CEO of the company, addressed several questions from business analysts on the topic.

Electronic Arts Open to NFTs and Play-to-Earn

Electronic Arts, the company behind gaming sports franchises such as FIFA and NBA, has assessed the importance of new technologies such as NFTs and the play-to-earn model to the gaming industry. During the company's most recent conference call, Electronic Arts CEO Andrew Wilson said, specified that the discussion around NFTs and play-to-earn was still very early, but these cannot be ignored as an important part of what could be coming in the industry.

When asked about the FIFA license negotiations, Wilson said:

As we interact with our hundreds of millions of football fans, they want more modalities within the game that go beyond just 11v11 football. They want more digital experiences outside of gaming, esports, NFTs and broader sports consumption and they want us to move really, really fast.

Wilson's comments point to the fact that technology in gaming is moving at an incredible pace and fans are wanting more and more involvement in owning these virtual worlds and the experiences they bring.

Answering another question from an analyst, Wilson recognized the validity of these new trends for upcoming innovations in mainstream gaming. Wilson explained:

The play-to-earn or NFT conversation is still very, very early… there is a lot of hype around it on some level. I think it will be an important part of the future of our industry. But it's still early.

NFTs as collectibles

NFTs have enjoyed tremendous success as part of digital collections that appeal to the traditional collector but also to those new to the environment. There are examples of this in the industry. One of them is this NBA Top Shots franchise that helps fans cherish the most memorable shots of their favorite players and take collectibles to the next level. The app had already exceeded the million mark last May.

This kind of commitment is driving traditional companies to these new technologies. Electronic Arts is not alone. Ubisoft has also made statements about the importance of NFTs for the future of the industry and is actively investing in companies like Animoca brands, which develop blockchain-based games.

What do you think of the Electronics Arts CEO's statements about NFTs and play-to-earn? Tell us in the comments section below.

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