Celsius' Woes triggers boom in Ledger sales

Celsius' Woes triggers boom in Ledger sales

Ledger CEO Pascal Gauthier
  • Ledger secures 20 % of the digital assets in the world, says the company
  • "We want to drive the NFT revolution ahead," says Ledger CEO

Hardware-Wallet manufacturer Ledger At NFT.NYC, an expansion of the security offer as part of its NFT products and its Ledger Enterprise branch.

In response to growing security problems in terms of cryptocurrency and digital assets, the Ledger Market company has developed as a multichain-NFT sales platform that prioritizes secure NFT coins, sales and storage.

The Babylon Defi Protocol, Tag Heuer from LVMH and the NFT project Deadfellaz include the starting partners. Later this summer, users can get the Ledger Market Pass, a Genesis NFT with access to exclusive cooperation, hardware in limited edition and airdrops from Art NFTS from Ledgers Artist-in Residence programs.

Ledger Enterprise Create, an NFT management platform for brands for scaling their web3 operations, was also announced in New York. The aim is to offer fashion and luxury brands, charity organizations and financial institutions consistently from creation to sales. The offer is integrated into Ledger Market, as well as safe treasury management and intelligent contract creation and ownership functions.

When asked about the effects of the market depression on the company, Ian Rogers, Chief Experience Officer from Ledger, said to Blockworks that sales “in the Celsius messages have risen 4.5 times the day by day and are still strong.

"Ledger today makes the entire annual turnover of 2020."

Rogers added that sales are strongly correlated with drains from stock exchanges, because the more people are formed, the more "they appreciate more security and self -storage as a result".

Education is part of Ledger's mission. Ledger Quest, a learning-to-earn platform with gaming quests and NFT rewards for web3 participants, also started as part of a web3 education initiative. In addition, they have teamed up with the NFT projects World of Women, Cool Cats and Deadfellaz to expand their materials on an educational platform of the Ledger Academy.

During the Ledger Op3N conference at NFT.NYC on Wednesday, Pascal Gauthier, Chief Executive Officer from Ledger, compared a hardware wallet with a smartphone and called it a "critical digital device" when it comes to secure interaction with the ecosystem of digital wealth values.

He also revealed on stage that almost a third of the commercial volume of the NFT marketplace OpenSea affects an Ledger customer as a buyer, seller or both. And 45 % of the top 100 transactions of all time on OpenSea concerned an leather-assured Ethereum wallet.

In addition, he campaigned for the use of clarifies for NFTs, in contrast to blind signatures, "where you don't even know where you will send your NFTs".

Recently, the company added a crypto wallet extension to Safari in the beta version called Ledger Connect. Users can link your NANO X to confirm transactions, and Connect warns users of bad actors or marked fraud and indicates the resulting credit of a user before validation.


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The Post-Celsius-Woes Spark Boom in Ledger Sales is not a financial advice.