Visa introduces crypto consulting services-says that digital currencies find more space in the consciousness of the population-Finance
Visa introduces crypto consulting services-says that digital currencies find more space in the consciousness of the population-Finance
The payment giant Visa has introduced global crypto consulting services. The company's manager says: "Last year we experienced a significant change in our customers' mindset of researching and experimenting from the desire to research and experiment, towards the actual structure of a strategy and product roadmap."
global crypto consulting services from Visa
The payment giant Visa announced on Wednesday the introduction of his "global crypto consulting services", an offer from Visa Consulting & Analytics (VCA). "This comes at a time when digital currencies in the consciousness of the population gain more importance," remarked Visa.
The company said that its consultants and product experts gained experience through working with more than 60 crypto platforms. Visa found that “financial institutions can help to evaluate the crypto chance, to develop concrete strategies and to test new user experiences and innovations such as crypto reward programs and CBDC-integrated consumer walls”.
Claudio di Nella, Head of Consulting & Analytics from Visa Europe, said:
We experienced a significant change in our customers' mindset last year, from the desire to explore and experiment with crypto, towards the actual structure of a strategy and product roadmap.
"We have come to visa to learn more about crypto and stable coins and the applications that are most relevant for our retail and commercial business areas," said Uma Wilson, Executive Vice President of UMB Bank.
On Wednesday, also published a with the title "The crypto phenomenon: consumer settings and use". It includes a survey of more than 6,000 decision -makers in the financial sector in eight markets: Argentina, Australia, Brazil, Germany, Hong Kong, South Africa, Great Britain and the USA
according to the survey results:
Awareness of crypto is almost universal with 94% worldwide among the survey participants with discretion over their budget finances.
In addition: "Almost every third crypto -conscious adults already have or already uses cryptocurrency, and the majority of this group (62 %) indicate that their use has increased last year."
The survey also showed that "81% of the current crypto owners show interest in crypto-linked cards with which they can convert crypto in the individual dealers where they can shop, in the same way and spend how they can use a debit or credit card." In the meantime, "84 % are interested in crypto rewards with which you can earn crypto as a reward for your map editions".
Cuy Sheffield, Visa boss for Krypto, recently called : "Crypto becomes cultural. It will be cool." He explained that a “completely new class” of mainstream consumers penetrates the crypto room due to non-fungible tokens (NFTS). This week Visa participated in a financing round for the monitoring of cryptotransactions and the Forensic platform TRM.
What do you think of the introduction of crypto consulting services through Visa? Let us know in the comment area below.
Bedy verification : Shutterstock, Pixabay, Wiki Commons
Kommentare (0)