Vanguard opens the gates for crypto ETFs: Customers can hope!
Vanguard Plant to give brokerage customers access to crypto ETFs. A turning point after the ban on 2024.

Vanguard opens the gates for crypto ETFs: Customers can hope!
Vanguard plans to grant his brokerage customer access to third-party crypto ETFs, which represents a remarkable reversal of the ban, which was introduced in 2024. This step was initiated in response to increasing customer demand, regulatory changes and the influence of the new CEO Salim Ramji. The information comes from the crypto journalist Eleanor Terrett, who reported on September 26 about the internal preparations and external discussions by Vanguard. According to Vanguard, methodologically is used in order to take into account the changing market conditions and to give customers access without launching their own crypto products.
In January 2024, Vanguard blocked access to newly approved spot bitcoin ETFs for his customers and said that these products contradicted his focus on traditional asset classes. However, the appointment of Salim Ramji as CEO in mid -2024 was seen as a decisive signal for a possibly turning turn in corporate policy. Ramji was previously responsible for the introduction of the Ishares Bitcoin Trust of Blackrock and is considered an important factor in the development of Vanguard's crypto strategy.
Market analysis and influence of Salim Ramji
Analyst Eric Balchunas expressed the speculation that Ramji's leadership could lead to a lifting of the ETF ban within a year or two. These assessments show that Vanguard carefully pursues crypto-technological developments and aims to meet the needs of its customers. Nevertheless, the company remains careful and has so far not published any plans to introduce their own crypto products.
A strategic investment of 8 % of the company's share of Strategy, which is considered a Bitcoin proxy, raises doubts about Vanguard's public statements. This investment indicates a differentiated approach that may illustrate strategic considerations behind the scenes. In view of these developments, Vanguard will be expected to further expand his role in the crypto market, while the company is at the same time maintaining its traditional focus of investment.
The measure of introducing third-party crypto ETFs could not only strengthen Vanguard's position in the rapidly developing crypto sector, but also pave the way for other institutional investors, more and more to deal with digital assets. The coming months could be decisive for Vanguard and similar companies to react to the dynamic changes in the market.