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Morgan Stanley opens the gates: cryptocurrencies now up to 4%!
Morgan Stanley recommends up to 4% crypto engagement in growth portfolios. Bitcoin reaches new all -time high.
Morgan Stanley opens the gates: cryptocurrencies now up to 4%!
On October 6, 2025, Morgan Stanley unveiled new guidelines for allocating cryptocurrencies in its clients' portfolios. The financial institution plans to open cryptocurrency trading through its subsidiary E-Trade next year. According to a recent report, the bank recommends an allocation of up to 4% for select client portfolios, describing Bitcoin as “digital gold.”
The conservative recommendations for allocation in model portfolios are clearly structured. An allocation of 1% to 2% is proposed for income and balanced growth strategies, while for portfolios with a focus on "opportunistic growth" up to 4% are recommended. However, the report emphasizes that explicit allocations are not included in cryptocurrencies in the models for guaranteed investment certificates (GIC). Financial advisors and customers are encouraged to invest flexibly in cryptocurrencies as part of multi-asset portfolios.
Conservative approaches and market integration
Morgan Stanley's analysts emphasize that a conservative approach is required due to the volatility of this investment class. A regular review of the multi-asset portfolios with crypto allocations is recommended, ideally quarterly or at least once a year. In this context, Hunter Horsley, CEO von Bitwise, expressed the assessment that cryptocurrencies enter a "mainstream era".
In addition, Morgan Stanley is developing a trading platform for cryptocurrencies in cooperation with the crypto startup Zerohash. While the exact details of the integration and schedule of market launch are not yet determined, the first reports indicate a start in 2026.
Bitcoin recently achieved a new all-time high of over $ 125,000, which was fueled by the increasing institutional demand. Morgan Stanley focuses on practicing disciplined portfolio management, while more and more institutions are using Bitcoin as a treasury.
Morgan Stanley's new guidelines show a significant opening compared to cryptocurrencies, which are increasingly regarded as part of a balanced investment strategy.