Matt Damon plays the leading role in global crypto advertising Fortune Favors the Brave, which is broadcast in 20 countries-News
Matt Damon plays the leading role in global crypto advertising Fortune Favors the Brave, which is broadcast in 20 countries-News
The famous actor Matt Damon plays in an advertisement for the cryptocurrency platform Crypto.com. The advertising entitled "Fortune Favors The Brave" is staged by Oscar winner Wally Pfister and broadcast in more than 20 countries. The crypto platform "shares my commitment to equip people around the world with the tools they need to take control of their future," said Damon.
Matt Damon presented in the Crypto.com advertising campaign
The cryptocurrency platform Crypto.com announced a global advertising campaign with the Hollywood actor Matt Damon on Thursday. CEO Kris Marszalek tweeted:
Today we introduced Fortune Favors the Brave.
The commercial "Fortune Favors The Brave" is staged by Oscar winner Wally Pfister and produced by David Fincher. It "emphasizes the company's own ethos and at the same time inspires those who want to change the course of the story with a timeless sentence that was expressed for the first time ago thousands of years ago," says the announcement.
The company said that the advertisement with Matt Damon will be broadcast in more than 20 countries and will build on "recent sponsorships such as Formula 1, UFC, 76ers and more".
In a number of tweets,Marszalek said that the ad is "a tribute to those who have brought us so far" and also "an invitation to those who bring us on". He added: "We are a community that will be the future of the Internet, web3, built. Driven by cryptocurrency web3 will be more fairer and fairer and be owned by the builders, creators and users."
With the statement that this was the “first branding campaign of the company”, the manager told the insider: “We wanted to create a very strong connection ... Cryptocurrencies are less and less concerned with the trade and more about building up the future of the Internet."
crypto.com recently got together with Water.org, the global non -profit organization that is co -founded by Damon, which offers people in need clean water and sanitary facilities. The company directly donated $ 1 million to the non-profit organization and starts initiatives to encourage more than 10 million users around the world to support the matter.
Damon commented:
Similar to Water.org, Crypto.com is a cryptocurrency platform that shares my commitment to equip people around the world with the tools they need to take control of their future. You have built a crypto platform that is accessible and put people in the first place.