European financial institutions underestimate crypto demand: study shows high acceptance among investors

Veröffentlicht:

Von:

Studie Offenbart Ungenutztes Potenzial: Europäische Finanzinstitute Unterschätzen Nachfrage nach Kryptowährungen Eine aktuelle Studie von Bitpanda Technology Solutions, in Zusammenarbeit mit zeb Consulting, zeigt, dass europäische Finanzinstitute die Nachfrage von Unternehmen und Privatanlegern nach Kryptowährungen erheblich unterschätzen. Die Untersuchung analysiert die Perspektiven von über 10.000 Befragten aus 13 europäischen Ländern und bietet einen umfassenden Überblick über die Akzeptanz von Kryptowährungen in der Region. Wachsender Enthusiasmus für Kryptowährungen Die Ergebnisse zeigen, dass sowohl Privatanleger (27 %) als auch Unternehmensanleger (56 %) fest davon überzeugt sind, dass Kryptowährungen in den nächsten drei Jahren an Bedeutung gewinnen werden. Bereits jetzt haben über 16 % …
Study reveals unused potential: European financial institutions underestimate the demand for cryptocurrencies A current study by Bitpanda Technology Solutions, in cooperation with ZEB Consulting, shows that European financial institutions significantly underestimate the demand of companies and private investors for cryptocurrencies. The examination analyzes the perspectives of over 10,000 respondents from 13 European countries and offers a comprehensive overview of the acceptance of cryptocurrencies in the region. Growing enthusiasm for cryptocurrencies The results show that both private investors (27 %) and corporate investors (56 %) are firmly convinced that cryptocurrencies will become more important over the next three years. Already now over 16 % ... (Symbolbild/KNAT)

study reveals unused potential: European financial institutions underestimate demand for cryptocurrencies

A current study by Bitpanda Technology Solutions, in cooperation with ZEB Consulting, shows that European financial institutions significantly underestimate the demand for companies and private investors for cryptocurrencies. The examination analyzes the perspectives of over 10,000 respondents from 13 European countries and offers a comprehensive overview of the acceptance of cryptocurrencies in the region.

growing enthusiasm for cryptocurrencies

The results show that both private investors (27 %) and corporate investors (56 %) are firmly convinced that cryptocurrencies will gain in importance over the next three years. Over 16 % of private investors and more than 40 % of corporate investors have already invested in cryptocurrencies. In addition, 12 % of private investors and 18 % of corporate investors are planning to start this market soon.

misunderstandings at financial institutions

Despite the significantly increasing demand, the financial institutions surveyed only appreciate 19 % of their customers as strongly in cryptocurrencies, which is a significant misjudgment of actual acceptance among private investors by more than 30 %. This discrepancy offers financial institutions a clear opportunity to react to the growing demand.

Lukas Enzersdorfer-Konrad, Deputy CEO of Bitpanda, commented on the situation: "The data speaks a clear language: both business and private investors are ready for crypto, and they expect secure, regulated ways to participate. Financial institutions that delay, risk, risk income or fintech lose. "

Slow reaction of the financial institutions

In response to the demand, 18 % of the financial institutions surveyed plan to expand their crypto offer, whereby the focus is on crypto transfers. However, this shows that the industry only wants to increase the managed assets (AUM) through additional crypto payments without focusing on the actual needs of private investors according to real crypto products.

The reserved reaction is due to various factors, including concerns about the reputation risk (31 %), lack of knowledge in the company (21 %) and lack of resources (14 %). This hesitation is in contrast to the expectations of business and private investors who accept cryptocurrencies much faster.

Potential by partnerships

Lukas Enzersdorfer-Konrad emphasizes that lack of knowledge or resources should not be an obstacle to institutes who want to develop a crypto offer. Around 47 % of the financial institutions surveyed plan to offer crypto services via partners such as Bitpanda Technology Solutions. This allows you to provide a fully adjustable solution within just six months.

The study also emphasizes that financial institutions are increasingly looking for partnerships with regulated infrastructure providers. These cooperation enable banks and fintechs to offer digital assets in a regulated and safe way without having to develop their own solutions.

regulation as a game-changer

With the introduction of micar regulation, financial institutions now have a clear framework for the integration of digital assets. This could be regarded as a crucial turning point for traditional finance and addresses many of the previous obstacles that slowed down the introduction. The results of the study clarify that banks that do not adapt risk risk one of the fastest growing investment classes in Europe.

methodology of the study

The study is based on quantitative and qualitative data, including online interviews with members of the YouGov Panel. A total of 10,227 people (over 7,000 private investors and over 3,000 management managers) took part in surveys carried out in seven European countries to record their views through the cryptom market. An additional survey and interviews with 40 high -ranking decision -makers from large European financial institutions were carried out by ZEB Consulting.

Overall, the study shows that adapting the financial institutions to the needs of its customers in the crypto sector is urgently required to remain competitive in the growing market.