SS Lazio becomes the official launch partner of the Binance fan token platform

SS Lazio becomes the official launch partner of the Binance fan token platform

The leading cryptocurrency exchange Binance is the official jersey partner of the popular Italian professional football club SS Lazio.

Announcement of the deal in a Blog entry On Wednesday Binance announced that he had made a multi-year agreement with the team.

Binance starts fan token platform

The cryptocurrency exchange announced the start of its fan token platform, with Lazio being his official starting partner and the first sports team to publish a token on the platform. Binance, in turn, becomes the main jerseys of the football club.

The Lazio fan token (Lazio), a COIN utility that offers fans the opportunity to get in touch with their favorite football team, is released via the Binance Launchpad.

The initiative will help to make the club's brand known worldwide and to offer the fans of Lazio through various unique and commitment-based rewards, interactivity, gamification and more a more exciting fan engagement experience.

The football team based in Rome is very popular nationally and internationally and has been awarded multiple.

The use of the range of Binance will open Lazio new horizons and enable him to create a stronger digital presence and to connect more closely with his fans around the world.

The Lazio token is initially made available to users on the Binance Launchpad. However, the stock exchange plans to bring it to its spot trading platform, add bank card purchases and enable P2P.

Binance extends its reach

The Binance Fan Token platform offers sports fans the opportunity to get in touch with their favorite sports teams. It enables users of the stock exchange to collect fan tokens and NFTs to coordinate about certain decisions that are reserved for fans and even have the opportunity to meet their favorite sports teams personally.

The partnership with Lazio is the first of its kind for Binance. On the other hand, several other crypto exchanges have completed sponsoring deals with some top-class sports clubs and stars.

The companies that have become very active in the sports industry are cryptocom and FTX. Both trading platforms have completed several sports partnerships in the past few months.

in June, FTX has a long-term partnership contract Secured with the US Major League Baseball (MLB), while Cryptocom recently became the official crypto platform for the French professional football club Paris Saint-Germain (PSG).

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