Jack in the box sues Crypto Exchange FTX for shameless and illegal copy of the mascot

Jack in the box sues Crypto Exchange FTX for shameless and illegal copy of the mascot

The restaurant chain Jack in the box has sued the FTX cryptocurrency exchange because it claims that the crypto company "shamelessly and illegally copied or derived its mascot" Moon Man "from its own mascot. The lawsuit shows that the refusal of FTX, moon you can no longer use, Jack in the Box "has caused considerable economic damage and irreparable damage, including the devaluation of the goodwill connected to Jack".

jack in the box says that ftxs moon one is an "inferior version of jack"

One of the largest Hamburg chains of America, Jack in the Box (Jitb), sued the FTX cryptocurrency exchange, which was co-founded by CEO Sam Bankman-Fried, for her mascot. Jack in the Box operates and sells more than 2,200 restaurants in 21 US states and Guam.

According to a lawsuit, which was submitted to the US district court of Southern District of California on November 3, FTX US copyright infringement, brand daring, brand injury, false origin and unfair competition.

ftx recently launched a number of commercials with a mascot that resembles the jack's mascot in the box-restaurant franchise. MOON Man, the mascot, which was selected by FTX Exchange to represent the brand both personally and in its own TV advertising, could be confused with Jack at first glance, the 70-year-old mascot for Jack in Box restaurants.

The plaintiffs: "The moon MAN from FTX has a spherical white head that is also attached to a speaking human actor, with blue -spoted eyes, a nose and a smile. The two characters are strikingly similar. The moon you also change his facial expressions and clothing during ads and appearances, just like Jack." Jack in the Box said:

ftx copied or directed his mascot "Moon Man" shamelessly and illegally from Jitbs Jack ... FTXS MOON You are a wide -laid version of Jack, who is now clouding Jack's call to consumers and/or the association of ftxs moon you blurred with Jack.

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FTX’s Moon MAN (left) and Jack in the Box’s Mascot, Jack. Source: FTX and Jack in the Box

moon Man has already made several personal appearances at sporting events such as the World Series and has at least one TV advertising in which he seems upset that crypto retailers all want to "go to the moon". According to the lawsuit, this commercial was broadcast during several baseball games of the Major League.

The lawsuit also describes that Jack in the Box FTX sent an injunction on October 15, in which he accused the exchange of "violating JITB's intellectual property and watering down his brands". However, FTX did not comply and replied on October 29 that Moon will continue to use it in his advertising.

"The reaction of FTX to Jitb's declaration of injunctive relief is also full of legal and factual information
inaccuracies such as" Jack in the Box has only a limited protection, which exploded on the
cursed pingpong -headed clown to sell burgers ", argued the restaurant chain:

The continued violation of Jitb's intellectual property by the defendant is deliberate and bad. The behavior of the defendant caused Jitb considerable economic damage and irreparable damage and, if it is not prohibited, will continue to cause JITB, including the devaluation of the goodwill associated with Jack.

Do you think FTXS MOON MAN is a direct rip -off of Jack? Let us know in the comment area below.

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